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Carlo Weinbrenner

CREATIVE & DESIGN DIRECTION

 

  • Creative leader with 15+ years of experience building targeted online and offline engagements for the world’s most recognized brands, specializing in AI, design systems, automation, and scalable creative operations across digital, experiential, and traditional media.

  • Founding Partner and Chief Creative Officer of Trash Tycoon, a NYC-based social gaming startup, driving creative vision and helping secure substantial private equity backing to build behavior-driven experiences in health and sustainability.

  • Turned around high-risk projects, delivering on time and on budget while generating revenue returns over three times the account average and securing the client’s full digital portfolio, significantly increasing agency profitability.
     

  • Creative lead on multi-year client partnerships, consistently achieving the agency’s highest performance ratings while expanding account scope and strengthening long-term agency growth.
     

  • Extensive experience leading, mentoring and inspiring award-winning creative teams of art directors, designer animators, video editors, and writers through all steps in conceptual design and development process.
     

  • Proven ability to grow existing accounts and win high profile new business with strong client relationships and ideas that balance a creative expression with a results oriented commercial responsibility.
     

  • Stabilized at-risk initiatives by restructuring teams, designing scalable workflows, and implementing solutions that restored momentum and drove long-term success.


BRANDS

Amazon

Audible

Microsoft

ATARI

Lenovo

McGraw Hill

Citizens Bank

DOT

NBA

MGM

Special Olympics

The Simpsons

Three Olives Vodka

1800 Cuervo

CAMEL

KOOL

GlaxoSmithKline

Bristol-Myers Squibb

Allergan

Ganfort (glaucoma)

OPTIVE

ROGERS

and others